The
Colorado Thunder joined the National Volleyball Association (NVA) in
1996. The team was comprised of former members of the US Women's Olympic
Team, NCAA All-Americans, and stars from the Women's Pro Beach Tour.
In their first
season of play, the Colorado Thunder defeated the Nebraska Tornadoes
(on their home court) for the 1997 NVA Championship! Team Captain
Penny Lucas-White
picked up League MVP honors. The Thunder finished the 1998 regular season
at the top of the NVA standings, but lost a heartbreaking 5-game semifinal
match to Iowa.
The Colorado Thunder
was not only one of the most consistent teams in NVA history, but also
enjoyed some of the league's best attendance numbers. The Denver and
National media were also just starting to become more interested in
the Thunder. Unfortunately, though, the league (owned entirely by San
Diego real estate magnate Gary Wyma) was forced to cease operations
after the 1998 season.
Phil von
Hake served as General Manager of the Colorado Thunder from the team's
inception until 1998. He was responsible for coordinating all local
team activities: tryouts, practices, sponsorships, press relations,
ticket sales, game-day volunteers, and (most of all) relentlessly promoting
the team.
With an advertising
budget near $0, von Hake still managed to draw an average of 1,000 people
to every Thunder home game. After a year and a half of effort in one
of America's toughest sports market, Denver's sports media finally started
initiating contact with the Thunder ... "ROLL THUNDER!!!"
If
you would like your event to have this kind of success, then contact
PvH Communications and let's get to work on promoting it!